I Will Always Choose You
Marketing Strategy • Revenue Strategy
Self-publishing a children’s book takes a village. Author Felicia Penza did the hard part. She wrote a beautiful, necessary, important book about the power of non-traditional families. T&K supported:
Marketing strategy: Post-launch campaigns, website optimization.
Revenue strategy: Grant research and RFP for (name), Kickstarter audience research and funding tier refinement, multi-platform book distribution channel strategy.
Content creation: RFP / grant language